I’m going to start 2020 with a bunch of mini little retrospectives.
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- 375 published posts
The highlights that have remained consistently true over the years:
- People from my past continue to reach out to me. I love hearing from them and learning where they are today.
- Meeting brand new people.
- Short and focused. I have intentionally tried to keep posts short (under 2 min reads). I don’t feel this overwhelming angst to write something if it’s only a few short paragraphs.
- Reflection time. Although the posts are short, I’m able to think and get things out there.
- The pace. Posting once a week has been doable with keeping up the schedule. I typically have about 4-6 posts written out so I don’t feel angst if I can’t get to it that week.
- Topics have expanded in range. At first, I found I was being very specific to work related leadership topics but now I just post what is on my mind. I find that I can tie almost anything to leadership 🙂
My biggest highlight that I am now fully accepting:
- I don’t have anxiety about writing anymore or people mocking my content. This is just expected and I’m good. I don’t think about stopping ever.
Experiments from 2019:
- I stopped posting on twitter or linkedIn or anywhere that a post was made. I wondered if this would drop my users, visits, interaction. Results: Users no change. Visits no impact. Interaction – impacted. I will be going back to posting in 2020.
- Guest Authors: Super happy with having guest authors write a post every so often. The content is great. The ability to connect when offering and writing is wonderful. And I don’t have to write a post for that week…winning!
- Someone said I should be using the blog to highlight upcoming events, yet I tend to do retrospectives. I wondered if this would feel like a sales tool. Results: Keep those posts limited. A few don’t hurt through the year and it did help a few people connect with me at the event but this is just not the focus of why I post.
- I still can’t seem to get on top of images in posts. Better but barely. Like this post…no visuals. Ugh. I think it’s because in keeping it small/short, the need for imagery feels less. Maybe?
- Keeping my pages (especially upcoming events) updated/accurate. I always seem to forget about the other pages on the site. I may have to experiment with just removing them or scheduling time to update them once a quarter.
No question…just January transparency month.